N Family Club

The challenge

N Family Club is setting new standards in early years education, reimagining what nursery groups can be. They don’t just prepare children for the modern world – they create environments where families come together, and learning thrives under a curriculum-led approach. They’re up there with the best of the best, providing unbeatable service with their teams of industry experts. 

They operate in a tough talent market. Experienced Nursery Educators are in short supply and are quick to switch roles for better compensation. To hit their ambitious growth goals, they knew they needed to redefine their employer brand and refresh their careers site to stand out. That’s where we stepped in.  

Our solution

First things first, we knew we had to get across N Family’s unique culture to potential new hires. To show they weren’t simply a chain of nurseries but thought leaders in their industry. Somewhere they could achieve their goals and dream big.

We worked closely with stakeholders to understand their unparalleled offering. With a myriad of propositions, benefits, and progression opportunities, their people are encouraged to dream big – no matter what stage they’re at in their careers. And their educators encourage children to dream whatever dream they want to – from being an astronaut to a zookeeper.

All of this amazing insight helped us create their brand essence: “For dreams of all sizes.” With fresh visuals, a striking new N Family careers site, and a powerful new employer brand, they had what they needed to stand out in their crowded market.